Hélène Dallais · Marketing & Communication Director

Marketing & communication leadership in French-speaking Switzerland

Mandates · Part-time · Full-time

Strategy, leadership and delivery for SMEs and mid-sized businesses

Hélène Dallais, Marketing and Communication Director, at her desk
Hélène Dallais Pully, canton of Vaud
28 years of experience

28 years of experience in marketing and communication leadership and B2B project management. A career spanning agencies, in-house roles and outsourced leadership. Based in the canton of Vaud since 2025, with active mandates in French-speaking Switzerland and France.

AI and digital transformation have made marketing more complex for SMEs. Tools are multiplying, channels are evolving and providers are becoming more specialised. What is most often missing is not execution, it is the strategic groundwork and leadership that connect it all.

The real problem is rarely the one I am initially asked to solve. My work begins by understanding it.

They have placed their trust in me

SMEs, property developers, B2B events and professional organisations in Switzerland and France.

A project working session

03 / Approach

My work always begins with the business.

Offer, positioning, pricing, customer journey, tools: marketing becomes useful when it connects to the decisions that shape growth.

  1. 01 Diagnostic
  2. 02 Strategy
  3. 03 Delivery
  4. 04 Measurement
See the approach

Working together

Discuss your situation

helenedallais@gmail.com